Color serves as means of a “communication medium” and plays a vital role in all the aspects of creative work. Color scheme is the first thing to be noticed by every visitor to site. An attractive color scheme encourages visitor to interact with the website. The color scheme is not only important because colors ‘deliver some message’ but also it ‘affects visitor’s moods’. Understanding the psychological effects colors can have on people helps the designer create more unique and enchanting experiences. Moreover using colors in effective manner will make website look professional and deliver message in right way.
Colors for a website design are almost as important as the website design itself. They can affect feelings, perceptions and interactions. Using right colors you can make the user feel welcomed, comfortable, relaxed and secure. So before choosing the colors of your website design, having a firsthand knowledge about varying dimensions of colors and what do they represent in design becomes important. Just to give an example yellow color symbolizes happiness; cheerfulness and makes webpage look brighter whereas red symbolizes love, passion, aggressiveness and is often used to motivate individual in corporate world but incautious use of red color can be irritating. This information will come handy to designers in the design process when styling elements like menus, headers, footers, sidebars, logos, typography, content or section dividers, framing, portfolio items etc. Normally designers use a color palette of 3-5 main colors which helps maintain a consistent look and feel. Use of too many colors will confuse the eyes and visitor will most likely leave the site if the content they are looking is hard to find.
The colorful websites showcased in this article reveals great deal of creativity regarding color choices and precisely how effectively designers use colors to draw attention as well as stir emotions. Enjoy this collection of inspirational colorful websites! We would love to hear your views in comments section.
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